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Due to UPL Corp’s extensive research and development experience in both conventional crop protection products and biosolutions, we can identify opportunities to create additional value by integrating them. This benefits farmers, the industry, and the planet. ProNutiva® is our approach to combining the strengths of both. We merge the most beneficial properties from our conventional crop protection products with those from our Natural Plant Protection (NPP) portfolio to deliver resilient, efficient and sustainable outcomes for farmers.
Our ProNutiva® programs provide comprehensive and sustainable nutrition support and protection against pests, diseases, water stress and poor soil conditions. This helps crops reach their full potential, producing higher yields, leaving fewer residues, improving grower profitability, and supporting sustainable agricultural practices.
This dual approach not only enhances plant health but also reduces the farmer’s sole reliance on conventional products, minimizing the environmental footprint of farming practices and delaying the development of product resistance.
Most conventional crop protection products have proven effective in helping farmers maximize their crop yields. Integrating a biosolution into their program helps farmers tackle challenges while incorporating sustainable practices. Often, combining products from both portfolios can effectively boost the performance of a mid-tier crop protection product with a complimentary biosolutions product that supports the plant’s needs in a different way. Broadening the number and variety of products used allows farmers to rotate chemistries and extend the lifespan of the most critical ones.
Our long history as a partner in farming communities worldwide informs our ability to develop customized local solutions. UPL Corp’s expertise in conventional agriculture and biosolutions, combined with our OpenAg commitment, allows us to understand the specific needs of farmers, considering factors such as climate, soil health and regional challenges.
By creating and testing tailored packages, ProNutiva provides farmers worldwide with targeted solutions that are highly relevant to their unique circumstances and backed by science and data. Whether facing challenges like desertification, pests, diseases, or climate change, farmers can be confident that their crops are protected and nurtured throughout the entire growth cycle.
The benefits of ProNutiva’s targeted solutions extend beyond farmers, they positively impact the entire value chain. We learn about opportunities to increase crop value from consumers and retailers, such as brighter-colored fruits and vegetables, or ideal fruit sizes for packing and shipping. By developing solutions that help farmers achieve these outcomes, important needs are met throughout the value chain, potentially helping farmers secure higher prices for their crops. This is another way we help farmers meet their specific needs while delivering a productive, sustainable, and profitable future for agriculture worldwide.
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“UPL and its subsidiaries have made every attempt to ensure accuracy of the information provided on this website. However, this is a global webpage with access to different geographies for wider reach and greater awareness of UPL. In the course of doing the same, UPL has used Weglot translator plugin to cover the language of this website from English to select regional languages.
UPL therefore, does not accept any responsibility or liability on the nature, standard or the accuracy of the translation and cannot take responsibility for any type of inaccurate contextual meaning in the event of a mismatch from English to a regional language.”